Privacy Policy
At Pfizer Consumer Healthcare Limited , the company behind www.backexperts.co.uk
(Back Experts) we recognise the importance of
protecting the privacy of information collected about our online
visitors. We are committed to respecting the privacy of our
online visitors. Below we set out how the data that you
disclose at this site will be held, what it will be used for, and
details of our data protection policy.
We collect personally identifiable information, such as names,
addresses, telephone numbers and email addresses only when
voluntarily provided by you when you register or otherwise
voluntarily submit information to us. Some of the information
we collect from you may relate to your health, which we appreciate
you may consider as particularly sensitive. We will, of
course, only process this information in accordance with this
policy or as otherwise agreed to by you.
We may also collect data from you by using "cookies", which are
certain bits of information deposited by this website on a
visitor's computer. Cookies are sent back only to the website
servers that deposited them when a visitor returns to that site.
Cookies can tell us how and when pages in a website are visited and
by how many people. With the information we receive through
this technology, we hope to improve our sites. In addition,
we gather information about you that is automatically collected by
our web server, such as your IP address and domain name. We
may use this information to customize our offerings, to make
information more readily accessible to you, and the website easier
for you to use. For more information about cookies, please
see the Information Commissioner's website home page
By opting into Back Experts, you agree that we
may use the information you have given in the following way:
Any comments you make on the backexperts.co.uk community site may
be used in Back Experts email communications and newsletters and in
any and all media for the ThermaCare® brand.
Please be reassured that any content published will only be
associated with your backexperts.co.uk username. All other details
will remain anonymous.
Your information will be held on a database within or outside the
European Economic Area (EEA). Pfizer Consumer Healthcare Limited
whose registered office is at Ramsgate Road, Sandwich, Kent, CT13
9NJ, United Kingdom, will collect your data as controller of the
database and your details may be accessible to and used by other
Pfizer Consumer Healthcare group companies. As Pfizer
Consumer Healthcare is part of a global organisation, your
information may be transferred within or outside of the EEA
(including to the USA) where privacy laws may be less strict than
in the UK. However, we will always employ appropriate
technical security measures to protect your personal information
and to ensure that it is not accessed by unauthorised
persons.
Your information may be used by Pfizer Consumer Healthcare to
provide you with printed and/or online publications,
telephone messages, SMS messages and/or email
communications (if you have consented to receive these
communications from us as part of the registration process).
These will contain tailored information as part of the Back
Experts programme.
Pfizer Consumer Healthcare may also use your information to send
you (including by email) other health-related information which may
relate to your condition and/or may be of interest to you, and/or
to conduct market research into medical conditions and the
usefulness of Pfizer Consumer Healthcare's health information
programmes (if you have consented to receive these communications
from us).
Pfizer Consumer Healthcare respects the confidentiality of
personal information. Only Pfizer Consumer Healthcare,
organisations working with Pfizer Consumer Healthcare in the
administration of the above information, and Pfizer Consumer
Healthcare group companies will have access to your
information. We may use third party processors to conduct
research, process data or maintain our website, content, or
programmes on our behalf, but your information will not be
disclosed to any other third parties such as outside mailing
organisations. While it is unlikely, we may be required to
disclose your information by a court order or to comply with other
legal or regulatory requirements. We will use reasonable
efforts to notify you before we do so, unless we are legally
restricted from doing so.
Your information will be retained by Pfizer Consumer Healthcare
for the period of time that you are registered to one or more of
our health-related programmes. You will at any time have the
right to access your information, you can request that your
information on the Pfizer Consumer Healthcare database is
amended/deleted, or you can unsubscribe from any programme at any
time by phoning the Careline on 0845 111 0151 or by emailing us at
admin@backexperts.co.uk.
We aim to deal with your request (including unsubscribing you from
any programme) within ten working days of its receipt.
This Privacy Policy may be amended by us at any time. Please
check this website periodically to inform yourself of any
changes.
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